2026 Holly Jolly Market
Free admission • Holiday shopping • Free family entertainment • Santa experiences • Kids activities
Celebrate the season at the Holly Jolly Market, a two-day indoor holiday experience for the entire family at You42 Studios in Roswell!
Saturday, Dec 12 | 10 AM–4 PM
Sunday, Dec 13 | 12–6 PM
Explore our festive Main Street marketplace, shop from local vendors, enjoy holiday food and drinks, take in family entertainment and make special memories with Santa.
General admission is free! RSVP for your family and receive a 10% OFF food and drink coupon at check in.
Free Family Entertainment at The Block
The Block Theater will feature a rotating schedule of FREE holiday entertainment throughout the weekend. Planned programming includes story time with Mrs. Claus, a magic show, and a Christmas bubble show.
Paid Experiences:
Holly Jolly All-Day Adventure Pass – $15 Per Child
Indoor play area featuring bounce houses, arts and crafts, and festive activities.
Brunch with Santa: Saturday, December 12 | 9:30 AM–11:30 AM
Start your Holly Jolly experience with a festive family brunch, a visit from Santa at your table, and photo opportunities with St. Nick and your family. Limited seating. Advance prepaid reservations are required.
Professional Santa Photos
Capture a Christmas memory with Santa and a professional photographer. 5 minute family sessions are $30. Reserve your time in advance. Walk-up sessions are subject to availability.